Diamond Dog

Diamond Dog

Standout in Competitive Tech Marketplace

Key Highlights

Over 100 articles published on the brand

75,000+ clicks from digital campaigns

Highly targeted paid media and PR campaign


After a very competitive agency selection process, our agency was selected by Intevec Inc. to lead the marketing and public relations efforts of a new phone screen protector, Diamond Dog, in a very cluttered marketplace which major brand names leading the way; we needed a highly creative approach to penetrate the market in the middle of the Covid Pandemic.

We combined a consumer tech-driven PR campaign mixed with an aggressive paid digital media approach where we targeted iPhone users.

We worked with dozens of lifestyle and tech influencers to post product reviews, contests and took creative images of the screen protectors diamond-clad technology; and we ran a highly targeted social media campaign.


The campaign was a major success; we had over 75,000 clicks from our digital efforts and major tech media outlets published over 100 articles on the brand.

Earned Media Partial List